Pinkathon organised Baby Wearing Walk with Milind Soman in Kolkata!



The benefits of baby wearing are plenty, including baby closeness which promotes bonding, increase in levels of the two key hormones for lactation – oxytocin and prolactin and enhanced communication with the baby. We, at Pinkathon, ahead of each main event, organize baby wearing walks in each city to spread the message that being a mother isn’t an excuse, it’s an opportunity.

The first ever baby wearing walk in the beautiful city of Kolkata was held on the 5th of March at 4 PM at Rabindra Sarobar. 30 enthusiastic baby wearing moms attended the event, where they walked with their babies and Milind Soman for 1.5 kms. The youngest baby was all of 7 months old! Milind also briefed the moms about the importance of taking care of themselves and encouraged them to do push-ups and squats, and the moms had to perform squats with their babies if they wanted a selfie with Milind. What better way to spread the message of fitness.