Economically weak students benefits from Anudip’s DISHA model

Anudip, a non-for-profit social enterprise empowering at-risk youth from financiall challeneged backgrounds in digital livelihoods organized placement assistance which is designed to direct multi-sectoral employers to a new audience of skilled and enthusiastic candidates from low-income families facing limited access to meaningful employment and being ill-equipped with tools for success in job searches.

This enterprising endeavour organised by Anudip, where more than 500 Anudip students from across 37 Skill and Career Development Centres from West Bengal participated to connect with reputed employers like Rivigo Logistics, Genpact, Reliance JIO, Dynavision, Lifestyle, Capital Finance, Owl’segg Technology, Thea Technologies, Ventair, Bhandari Automobiles and other leading companies offering new and exciting career prospects across various major industry verticals.

Prasun Kumar, Head of Corporate Relations at Anudip, said “In the past one year, we have conducted more than 18 such placement assistance drives across Anudip securing positive responses from leading corporates addressing their hiring needs and enabling crisis-stricken candidates gain suitable career break throughs. We are excited to continue this venture which is emerging as a transformative force behind economic empowerment.”


Through Anudip’s innovative technology-driven project DIYA – ‘Digital Inclusion of Young Aspirants’ – these participating youth has been equipped with necessary digital, IT, Financial Literacy, Web Designing, Social Media Marketing, MOS (Microsoft Operating System), Cashless Transactions, Manufacturing Automation, e-Commerce, English along with other effective ancillary skills to tap new-age job roles as Web Designers / Developers, Networking professionals, Tech Support Executives, Process Associates, Tally and accounts Associates, Retail Managers and alike.


“Anudip’s DISHA model is a major catch-up game,” notes Ashish Banka, Lead Talent Acquisition, Reliance Jio Infocomm Ltd., “Serving a strong testimony for recruiters like us to build our desired workforce while also encouraging at-risk communities to participate in the twenty-first century economy.” “We are in need of work,” said Amit Banik,a Anudip student from South 24 Paraganas of West Bengal“ And this initiative inspires aspirants like us to evaluate if our acquired skill sets match with industry requirements. We never had such an opportunity to meet myriad recruiters under one roof.”

By the end of this fiscal, DISHA will stretch across other Anudip states – Andhra Pradesh, Delhi, Jharkhand, Maharashtra, Odisha, Tamil Nadu and Telangana, to bridge the gap between employer demand and workforce supply.